Young people generally want to get drunk, fast. They also want something that tastes nice, is portable (for drinking on the go) and looks cool. “3C” provides all of this, along with incorporated removeable stickers! 

@lmo.work, @nicole.brunnerdesigns and I designed and created functioning prototypes and none of it would have been possible if we hadn’t worked efficiently as a team.

Each drink flavour has its own unique sticker that reflects the product’s origin and is fully removeable from the product.

The words “Join the Cult“ can also be seen on each sticker. This emphasises the product’s humorous side as, by purchasing the product, the consumer joins the “Third Culture Cult”. Although Cults have a negative asociation, we agreed that the motto fits a product that encourages both fly-posting and public drinking.

The Romanian Plum Liqueur features the instantly-recogniseable Dracula fangs on the removeable sticker. This is an audience favourite with its bold and eye-catching design.

On the Spanish Grape Brandy, we feature the hands of a “Sevillana” dancer – an image that the Spanish public can relate to.

The Filipino Palm Liqueur features our most detailed design of the traditional Filipino ‘Kalis’ blade and a coconut.

STICKERS!